Today, as technology advances, people search for more comfort and convenience. They want everything to happen quickly, even house hunting! Homebuyers want to finish the process as fast as possible, which is why including a 3D floor plan in your listing is essential. In fact, 64% of buyers prefer seeing a floor plan.
What are 3D Floor Plans?
3D floor plans for houses are three-dimensional illustrations of conventional 2D floor plans. They are a customized representation of how the unbuilt or empty property will look.
A floor plan is used to convey crucial information about the living space. For example, you can showcase how furniture, cabinets, and floorings will look together in a room.
These 3D renderings replace the black and white 2D floor plans by making it easier for the homebuyers to visualize a property. They are ideal for:
- Real Estate Agents
- Interior Designers
- Real Estate Photographers
- Construction Contractors
- Event Organizers
- Garden Planners and Landscapers
- Kitchen Designers
- Carpet and Floor Installers
These professionals can use 3D floor plans for different benefits. But today, we will discuss how real estate agents can take advantage of these customized digital drawings.
How Floor Plans Help Buyers Pique Interest in Your Listings?
Every real estate agent’s mission is to sell a property at top dollar. For that to happen, you need to make your listings reach the correct audience. 3D floor plans are the way you can achieve this. Here’s how:
3D floor plan renderings are the perfect tools to help visualize the finished property for homebuyers. Where 2D floor plans provide sufficient information to builders and architects, it gets hard for buyers to interpret and envision a welcoming home out of those blueprints.
With 3D floor plans for houses, buyers are given a bird’s eye view of the property. It helps them easily understand how the house is laid out. Moreover, they get a feel of the overall property flow once furniture, flooring, and other design elements are added.
They clear a buyer’s mind. For example, before looking at the floor plan, a homebuyer might feel like the space may get cramped with furniture. But after viewing the plan, they get a photorealistic idea of the same space and appreciate how the design works out.
Give Attention to the Benefits
Earlier, highlighting a property’s best features and benefits required agents to create a model home. But as technology advanced, you could cut down your costs on them by creating floor plans that successfully give an aerial eye view.
These 3D renderings help showcase the property’s best features and benefits while not going through the hassles of setting up an entire model home.
With these digital drawings, you can adjust design elements to impress all kinds of buyer personas. For example, do you have a client who loves cooking? Include intelligent design views from the kitchen. If you have a buyer with kids, you can highlight convenient storage options in the home and an outdoor play area.
Create an Emotional Connection
Every real estate agent understands the importance of virtual staging and how it forms a strong connection with homebuyers. This means that people prefer buying a home that looks lived in rather than an empty home.
3D floor plans and rendering help agents form this bond. To create an attachment, you can stage a home virtually and show images of a finished property. This happens by:
- Include silverware or plates in the dining room instead of leaving the space empty
- Add stoves and small appliances in the kitchen to make homebuyers feel like they are already cooking their first meal in the home
- To make a living room feel more warming, add evening lighting, blankets on the sofa, and a fireplace to make buyers imagine a relaxing evening after a long day
Form Stories with Floor Plans
Helping your clients build a vision around the living space is one of the biggest sales tactics. But buyers can’t envision their life and create a story around an empty space. This is where 3D floor plans come to play.
Digital tours of properties help the buyers understand the space and imagine themselves in the house. They get an idea of how their life will look like, without hoping they have a strong imagination or creativity!
If the homebuyer sees the potential of a space, they understand the property’s value and make the negotiation process smoother for your team!
Rahul Agarwal is the Co-founder & Chief Business Officer at Styldod, where he has taught a computer to do interior design! Styldod provides the most hassle-free & inexpensive virtual staging solutions for real estate agents so they can sell their listings faster, and for higher prices. Rahul was also a co-founder of Mebelkart. He pushes the boundaries with his innovative entrepreneurial stints and is also a sound startup investor & advisor.
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